Blue Apron
ActiveMeal kit delivery service
Description
Blue Apron is an American meal kit delivery service that provides customers with pre-portioned ingredients and recipes to prepare chef-designed meals at home. Founded in 2012, the company aims to make home cooking accessible and enjoyable by sourcing quality, seasonal ingredients directly from farmers and suppliers. Blue Apron offers a variety of meal plans catering to different dietary preferences and household sizes. In November 2023, Blue Apron was acquired by Wonder Group, a company founded by Marc Lore, known for its innovative approach to food delivery and preparation. Post-acquisition, Blue Apron continues its mission under Wonder Group, focusing on delivering fresh, delicious meal experiences.
Blue Apron sponsors YouTube creators in the 🍳 Food space. They've collaborated with 6 creators including The Tube Family (3.8M subs), Toasty Bros (942K subs), Travis and Torie (281K subs). Blue Apron is currently active, with their last sponsorship in May 2026.
Sponsorship Activity (last 12 months)
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